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Test the usability of your website

Complete audit from USD 600 net
Perform a professional usability audit and find out how your website should be modified
to increase online sales and improve website user experience.

>100

Completed projects

8 years

on the UX and UI market

Full service

Management of the entire UX improvement process: starting with the audit, through design, and finishing with the implementation of changes

+60

Increasing the conversion rate for an online store
(based on data for a selected customer)

Conversions and sales

One of the main purposes of an UX audit is to analyse the behaviour of users in terms of performing the expected actions or achieving planned conversions.

The conversion may be: a purchase, a visit on the contact page, a message sent, a room booked, etc. The UX audit should indicate the possibilities of improving the conversion rates and thus also the potential for increasing online sales and achieving better business results.

Security and user-friendly design

During the UX audit, we pay attention to the general feeling created by your website. We indicate the possibilities of improving the overall reception of the website by its users.
For example, if a website sells exclusive watches, we evaluate it through a series of tests and an expert audit. We verify how well the overall reception of the website gives a sense of exclusiveness. We assess if it provides users with sufficient encouragement to persuade them that they can make a secure purchase through the online store.

Process optimisation

We examine if the users can easily and quickly achieve their goals on your website. For example, if you run a clothing store, we investigate if:

  • Is it easy to find a certain product?
  • Is it easy to select the size and add a product to the basket?
  • Is the order process simple, trouble-free and fast?
  • Is the information about the shipment and order status understandable?

In short, we verify if users can quickly and easily do what you want them to do on your website.

Convenience

The usability audit may indicate the possibility of modifying your website in terms of functionalities that can help to increase its usage convenience.

We evaluate and recommend solutions to make your clients feel that your website is helpful, it supports them in the selection of products, and enables a pleasant and quick purchase.

What do we optimise?

E-commerce

B2B and B2C applications

Web portals

Start-ups

Dedicated systems

How can we help you?

Identification of usability problems and errors in your current application or website

Recommendations of changes to the interface and processes, along with their prioritisation

Proposal of a new, more useful website or app, including improvements of prototypes, graphic design and processes

UX audit
why is it worth doing?

The UX audit (or the usability audit) is performed to improve not only the convenience of using the website but primarily to enhance conversion rates, i.e. to make it easier for users to achieve the goals that you want them to focus on. For example, your online store is visited by 10,000 users a month, and in the same period a purchase is made by 100 people. The conversion rate is therefore 1%.

Assuming that selling one product brings your company revenue of USD 100, you earn USD 10,000 per month in the situation presented. By performing a UX audit, you examine the behaviour of users on your website, analyse the ease of shopping, and identify the level of trust built by your web service. Let’s continue this example. During the audit, it may turn out that, for example, the website is too slow, there is no product search, product descriptions are unclear, and the purchase process is too complicated. All these issues lead to a situation where users close your online store’s page. Based on the audit findings, UX designers develop optimised processes and prototypes of the store (or the web service). At this point, UX recommendations are specified.

If in the analysed example, as a result of usability optimisation, the conversion level increases by just 1%, your monthly income will double. How is it possible? After the optimisation, users may perceive transactions as more secure, may easier find products that are presented in a more friendly way, and the purchase process is simple and takes a minimal amount of time.

Note: it is never possible to guarantee a higher conversion rate in advance. UX optimisation is a continuous process, what means that you should constantly research and improve the usability of your web service. Such a continuous approach leads to a steady increase of conversion rates..

Find out more about UX audit

Contact us and we will help you improve the usability of your website.

+48 22 378 47 27 +48 22 378 47 27 (Mon – Fri, 9:00 – 17:00)

FAQ

How much does it cost to design a website?

The price depends on the complexity and number of pages, as well as on the subject matter. Therefore, the project scope and price are always set individually. The approximate cost of building one page starts from USD 400 net.

How long does the design process take?

Similarly to the price aspect, the length of the process depends on the scale of the project. However, most often our projects take between 2 weeks and 2-3 months.

How much does the UX audit cost?

The cost depends on the scale of the audited website.
Prices start from USD 600 net.

How long does the UX audit take?

This depends on the range of the project.
Most often, we need from 1.5 weeks to 8 weeks